bronson.vc

One of the most exciting things about everyone having a broadcast voice, a la Twitter, is the promise of corporations becoming more responsive to the consumer. A number of startups have emerged over the last couple years to help corporations monitor and manage public sentiment. Our newest portfolio company Crimson Hexagon released analysis of what people are saying about Google Buzz over the weekend (first posted on Mashable). Crimson Hexagon analyzes the mass of sentiment across the web and clusters it into meaningful categories of points of view.

I love the irony of Twitter buzz driving iteration for google’s Buzz.